Four Magic Words For Starting A Business
ALACAZAM! HOKUS POKUS!
No, not those four magic words. Granted, they might coax a
rabbit out of a hat, but they won't do a thing for you if you're
trying to get a business off the ground.
HERE THEY ARE
The four words to which I refer are not magic in and of
themselves, but when you string them together and take them to heart,
they can do wonders for your business. In fact, if they are heeded, not only can they help your business prosper, they
also have the
potential to help you live longer, keep your marriage strong, help you maintain a solid reputation in your
community, and keep you sane.
The words are, "Dream Big, Start Safe."
If you're pursuing your own business then I don't need to say much to you about dreaming. Most likely your dreams of
freedom, time freedom and being your own boss were what prompted you to investigate owning your own business in
the first place. All I'll
add is my exhortation to you to cling tenaciously to those dreams. Don't ever let them go. All of the
great discoveries this world has
ever known were once dreams. All of the incredible business successes that have ever existed
first existed in the minds of those who
The second half of the magic phrase deserves a little more attention here. The reason for this is because of a terrible
that faces everyone who wants to break away from their jobs and strike out on their own. It is the temptation to
let those dreams cloud
the reality of the time, the effort and, most importantly, the money it takes to achieve them.
Let's focus on the money part. As you've been dreaming, have
you also taken the time to carefully think through the
details of getting your business started? How much is it going to cost? Do you have that much money? If for some reason the business
failed, how much of an impact would the financial loss have on you? Would it cause you to lose your house, your savings or
everything you own?
You are the only one who can answer these hard questions and
yet they must be answered. I think some folks don't take the time to deal with them because they're afraid of the answers.
They're afraid they'll discover that they're not ready to go into
business for themselves and that's the last thing they want to hear.
By starting your business without carefully considering the
costs, you will quickly discover how easy it is to get in
over your head. That's when the dreams fade and the nightmares begin. That's when, due to the financial pressures under which
placed yourself because of a lack of careful planning, your business begins to suffer, the stress begins taking its toll on
your relationships become strained, your reputation takes a hit, and you start feeling as though you'll
IT ALL COMES DOWN TO THIS
Dream big. After all, if you're going to be dreaming anyway, you might as well dream big. Envision yourself becoming
you want to become and achieving everything you want to achieve through your business.
But start safe. Think through the costs of getting a business
started. Make sure you have the financial resources
available to get your business started off on the right foot. If you don't, either postpone the start of that business for awhile,
start it on a part-time basis, or open your mind to the possibilities of other types of businesses you could start that
less and yet would still be able to help you turn your dreams into reality.
"Dream Big, Start Safe." Let these four words be your guide
as you examine the many business opportunities that
are before you.
Are they really magic? Please take it from one who once got
caught up in his dreams and got in way over his head. Had I started safely with my big dreams in that business, I could
have made several years of heartache and pressure disappear.
Michael Gifford and his wife, Shannon have more than 30 years combined experience in operating successful home businesses. They are the owners of NoBizLikeHomeBiz.Com, an unbiased and objective
resource for home business. Visit http://www.nobizlikehomebiz.com.
Michael can be reached at firstname.lastname@example.org.
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